Analytics dimensions and metrics This article details the available dimensions and metrics in Google Analytics and how they're populated. To analyze data that isn't accessible in these dimensions and …

As a best practice, you should remove duplicate custom dimensions and metrics that were registered across multiple events to help preserve your quota. User-scoped custom dimensions eliminate the …

[UA] Dimensions and metrics [Legacy] Understand the building blocks of your reports. You are viewing a legacy article about Universal Analytics. Learn more about Google Analytics 4 replacing Universal …

This article details the available dimensions and metrics in Google Analytics and how they're populated. To analyze data that isn't accessible in these dimensions and metrics, create custom dimensions and …

A dimension is an attribute of your data. It describes your data and it's usually text as opposed to numbers. An example of a dimension is Event name, which shows the name of an event that s

The Landing page report shows you session-scoped dimensions, meaning that Google measures when the same user who visits your website twice does so through two different landing pages. For …

(not set) is a placeholder name that Analytics uses when it hasn't received any information for a dimension. The reasons why (not set) appears as a dimension value in a report vary depending on …

End screens can be added to the last 5–20 seconds of a video. You can use them to promote other videos, encourage viewers to subscribe, and more. You can add up to four elements to your end …

For event-scoped dimensions, Analytics uses the attribution model that you select, but by default, Analytics uses the data-driven attribution model. All reports with event-scoped traffic dimensions …

The key value that provides an additional level of sorting and/or aggregation in your report. Many report tables display a row for each possible combination of primary and secondary dimension values.