Shares of Freshpet declined after an advertising watchdog recommended that the company discontinue claims suggesting its dog food is "human grade." The stock slid 12% to $66.39 on Tuesday. Shares have ...

Freshpet Inc. (NASDAQ:FRPT) shares fell 9% on Tuesday following a decision by BBB National Programs’ National Advertising Division that recommended the company discontinue certain advertising claims ...

NAD says Freshpet’s “human-grade” dog food ads are misleading; shares fell 8% as it plans to revise claims after The Farmer’s Dog challenge.

Fast-Track SWIFT is an expedited process for single-issue advertising cases reviewed by the National Advertising Division (NAD). The Farmer’s Dog and Freshpet compete in the fresh pet food market.

Each year, March 13th marks K-9 Veterans Day, a date chosen to honor the official birthday of the United States K9 Corps and to recognize the extraordinary service of military and working dogs ...

One of the most common questions pet owners ask during a veterinary visit is simple: “Should I feed kibble or fresh dog food?” ...

Years Fresh dog food, available at Just for Pets, has achieved a 95% rating on All About Dog Food, placing it among the ...

The fast-food chain admits mistakes of the past, and fires The King, in an ambitious new marketing campaign featuring the ...

Pet wellness brand Foffy has debuted its daily pet multivitamin; designed for pet parents who want a simple, all-in-one daily ...

Explore the impact of sustainable dog food on the planet and how you can make eco-friendly choices for your pet.

Freshprey, Orijen’s latest fresh pet food launch, delivers high‑protein, human‑grade, minimally processed meals made with WholePrey‑inspired ingredients and transparent sourcing to meet pet parents’ ...

Ben Lapidus, the millennial version of Weird Al Yankovic, first posted a short video on social media in 2022 questioning the pronunciation.