After years in development, a programmatic solution for buying and selling local linear advertising is finally ready to launch. “We have a newly formed partnership with ITN that is going to change the ...
A proposed merger that would form the biggest local TV company the country has ever seen risks driving up monthly TV bills for tens of millions of Americans, undercutting President Donald Trump’s ...
Sinclair disclosed the talks in an SEC filing Monday. By Alex Weprin Senior Editor Another major deal for local TV stations may be brewing, with Sinclair Broadcast Group (and its 185 or so local ...
In most years, a graph of annual local TV ad spending is about as predictable as an electrocardiogram of a reasonably healthy patient in a doctor’s office. Revenue spikes upwards on even-numbered ...
NEW YORK—ITN and the sell-side advertising company Magnite have announced the launch of what they are billing as the industry's first Local Linear TV Private Marketplace. The launch follows an earlier ...