Generative artificial intelligence (GenAI) is opening the door for more researchers to conduct consumer studies than ever ...
Findings reinforce Thorne's position as a leader in clinically informed, science-validated wellness solutions delivering measurable results SUMMERVILLE, S.C., March 9, 2026 /PRNewswire/ -- Thorne, the ...
A study showed that certain tactics, like offering to match a competitor’s low prices, received the most positive reactions from participants. By Zach Schonbrun New research finds that spending cash ...
JACKSONVILLE, Fla.--(BUSINESS WIRE)--FIS ® (NYSE: FIS), a global leader in financial technology, today announced the findings of a comprehensive U.S. consumer research study examining the shifting ...
SEATTLE, Nov. 5, 2025 /PRNewswire/ -- A new consumer research study from Levanta, the leading affiliate marketing platform for brands and creators, reveals that while artificial intelligence has ...
Klaviyo’s global consumer research identifies four distinct AI consumer personas and reveals sharp divides across gender, generation, and region BOSTON, MA — March 10, 2026: Klaviyo today released its ...
Forbes contributors publish independent expert analyses and insights. Dr. Liz Thach writes about wine business and wine lifestyle. The death of wine among U.S. millennials is grossly exaggerated, ...
CONSUMERS are increasingly relying on artificial intelligence to guide purchases, and many are prepared to let AI systems complete transactions on their behalf, according to a new global study. The ...
When it comes to modern marketing, consumer research provides marketers with the insights needed to keep up with the ever-evolving preferences and behaviors of their audience. Consumer research ...
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