These days the lonelybrand calendar is an ever-expanding a rainbow of afterwork Chicago tech community events. One shining star among the many is App Challenge Chicago, a hackathon that takes ideas ...

Straight to the signup. Parents are busy people. They don’t have time to dig through a website for the right place to sign up, which is why we like that Sittercity placed the form for parents to sign ...

When attention spans are ever-decreasing and visuals are processed faster than text, landing page design can make or break a conversion. While creating compelling call-to-action copy is crucial, the ...

Designing a high-converting landing page can enhance your conversion rate by up to 300%. The key elements of a high-converting landing page include a hero image or video, a unique selling proposition ...

While small business websites employ various strategies to pull in potential customers, landing pages serve a primary purpose—to prompt a specific action. A well-constructed landing page can make a ...

Effective landing pages can significantly impact campaign success, but less-seasoned marketers often make common design mistakes that hinder user experience and, as a result, conversion rates. By ...

I expected the dark-themed landing page to lose. Everything I knew about conversion optimization said the light background should win. Light themes are standard for B2B lead generation pages because ...

You’ve crafted the perfect digital ad. The targeting is precise, the creative pops, and the copy speaks directly to what your potential clients are looking for. But the moment they click through, they ...

In the digital era, the landing page can significantly impact the success of many marketing campaigns. The challenge for entrepreneurs and marketers is to create the most appealing and functional ...